Rotten Apples

Rotten Apples

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31 Lessons To Help You Sell Your First 500 Properties Online

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  • Welcome

Email Marketing

  • Rotten Apples
  • Fake It Until You Make It? I Think Not.....

Listing Copy

  • Kevin Malarkey Buys Land
  • Market Much?

Phone Calls

  • Bots Don't Call During Dinner
  • Who Should Answer The Phone?
  • When To Answer The Phone

Lead Management

  • The Right Time To Call A Billionaire
  • You Are A Goldfish

Digital Marketing

  • USP: Unique Selling Property
  • Here's A Question For You

Website Design

  • Where's The Buy Button?
  • Worst Website Ever

Owner Financing

  • The Right Offer
  • Skin In The Game
  • Can A Payment Be Too Small?

Listings

  • Where Are Your Sunglasses?
  • Automation To The Rescue

Due Diligence

  • A Cabin For $3000?
  • I Missed A River

Quality Assurance

  • On The Cart
  • Nuclear Missiles Over The Midwest

Lead Funnels

  • Where's The Fun?
  • Christmas At The Airport

Building Trust

  • Generosity Made Manifest
  • You're The Most Famous Person I Know!

Data Analytics and Decision Making

  • Integrity Is Everything
  • Can You Manage What You Can't Measure?

Disgruntled Buyers, Neighbors and Government Officials

  • The Number That Caused A Nightmare
  • Our Listing Caused A Panic
  • CAN you SPAM?

This Is Not The End

  • This Is Not The End